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The strength and fitness industry has for too long been dominated by overly-tan, annoyingly-loud YouTube celebrities with less than factual content, aka broscience. Tune in to Strength Chat – hosted by a group of Coaches and Athletes with over 60 years of combined experience – as they talk fact, science, and strength with world-renowned strength, conditioning, and rehab professionals.
Today’s guest on Strength Chat is Ben Esgro, founder of DeNovo Nutrition and an expert in all things supplementation, nutrition, and the science behind it all. He is a Registered Dietitian and did his graduate studies in Pharmaceutical Chemistry and Sports Nutrition.
In today’s show we discuss Ben’s philosophy behind supplementation and his approach to starting a different type of supplement company in an industry often seen as tainted (literally) by fallacious claims, misunderstood science, and unethical business practices.
Ben and the hosts talk about the current state of the industry and the problems/consequences seen as a result of its rapid growth and loose (often non-existent) regulations. He makes recommendations for athletes on how to approach supplementation, what to look for in a brand, and how to research ingredients, effective dosages, and the pharmacology behind the chemicals we put into our bodies.
This is an excellent episode for those interested in supplements and understanding more about what goes on behind the scenes in the industry, so as to have the knowledge and be able to make informed decisions about a topic that directly affects health and performance.